Blicx Apps

Contact for participation:
Tel: +44 208 94 84 624
E-mail: inquiries@blicx.com

"Daily visiting fans provide the highest social interaction and brand recommendation."

Blicx™ measures page visit frequency and delivers insights to why your fan (re)visits your Facebook fan page.

How the fan audit worksBlicx™ is using syndicated online surveys as a tool to research fan opinions and preferences. The same survey is run regularly on a number of fan pages in different markets. It is easy to implement the survey on your fan page. The only action needed from your side is to post a link similar to the following:

Sample survey: http://bit.ly/aCG1YL

Blicx™ provides comparable insights:

Facebook fan analysis:

Fan type segmentation into evangelist, fun seeker, info enthusiast and passive
Facebook features, tools and apps valued by your social community
Fan page interaction and visit frequency

Insights for social media management:

Motivations to become a fan of your page
Reasons for re-visiting the fan page
Content preference
Innovation potential and co-creation attitude

Marketing effectiveness:

Information behaviour and trust of sources
Advertisement effectiveness and ad recall
Preference of discounts and promotional offers
Social commerce and use of social tools in the buying process